At a conference, mixer or other event with a large group of people, a name badge is much more professional then a sticky, and is much easier for others to read. And remember, wearing your logo is a form of branding!
Another benefit is helping other people remember who they met. Hearing and seeing your name and company multiplies the chances others will remember you. So maximize your networking with a simple name badge!
Our ID Maker Software is user-friendly and easy to use. It gives you the tools you need to design and print ID cards. Follow these guidelines for what information to include on your name badge. Remember to keep it simple for the customer. Only give them the information they need.
- Settings where a title on your badge may be a good option:
• Conferences or tradeshows
• Your place of work
*Place your title underneath your name in a smaller font size
- A setting where just your first name on your badge may be a good option:
• Selling to customers in a store environment
- A setting where both your first and last name on your badge may be a good option:
• Meeting people you intend to get to know and see in the future
What about industry credentials or marketing tag lines? I wouldn’t recommend adding anything else. Keep it simple.
Your name tag should serve as your introduction and usually nothing more. For people to remember your name and company, you need to make them stand out. With other information on your badge, your name and company runs the risk of getting lost in the jumble. People glance at a name badge, not read it like a book.
Once you’ve created your ideal name badge, the next step is choosing a form of backing. The backing refers to how the badge will attach to your clothing.
We offer many different options for name badge attachments:
When one of your main goals is networking, I would recommend either a badge holder or a badge clip. More specifically, I would recommend our framed badge holders or our Adhesive Magnetic ID Attachment.
Framed badge holders are useful for networking because they can make your ID badge stand out. Try matching the color of your frame to a color in your logo or the text of your name. You can even use different color frames to identify different groups of people.
Adhesive Magnetic ID Attachments are great tools for networking, because they are hidden, keeping the customer from distraction. A lot of people choose magnets, because they’re quick and easy to put on and don’t leave little holes. However, if you have a pace maker or other type of electronic device within your chest cavity, you should not use a magnet without your doctors permission as a magnet may interfere or stop your medical device from working.
Another tactic to use while networking at large events is creating custom lanyards that will unify your brand. Our full meeting and event line is a great tool for everything meeting and event! An example is IDville’s sponsorship of Tulip Time in Holland, MI. IDville joined Tulip Time as an Event Identification sponsor. Jennifer Reeves, IDville’s sales manager said, “We had an opportunity to help Tulip Time unify their volunteer identification, while branding the organization at the same time. By sponsoring this event, we were able to provide them with an ID Maker printer system, lanyards, and other accessories to help them easily identify the over 3,000 volunteers that help make this annual event a success.” Having unified identification for all volunteers and staff of this event made networking simple and memorable!
Identification is key to networking but is often overlooked. Follow these simple tips and watch your network grow exponentially! It’s not about what you know, it’s about who knows you! For more information, contact one of our system specialists at 1.866.438.4553, or shop online at http://www.idville.com.